In-feed (For You)
Native video between organic For You content — primary TikTok performance placement.
TikTok · For You● AD SLOT
Wireframe mockup · not pixel-perfect · platform UI changes frequently
Campaign types that can land here
6 campaign types can serve into this surface.
Campaign
App promotion
App install CTAs in feed.
Full campaign view →CampaignWebsite conversions
Pixel-optimized in-feed.
Full campaign view →CampaignLead generation
Instant Form lead gen in feed.
Full campaign view →CampaignReach
Primary reach delivery.
Full campaign view →CampaignTraffic
Landing page clicks from feed.
Full campaign view →CampaignVideo views
Optimized video view events.
Full campaign view →Related tools
More from the TikTok placement map and specs library.
- Placement mapBrowse by campaign type or surface
- Platform overviewAll campaign types and surfaces on one page
- Placements changelogInventory updates and overlap notes
- TikTok in-feed sizesIn-feed video dimensions and file weights
- TikTok ad specsAll TikTok placement formats
- In-feed vs Pangle playbookWhen to split campaigns and reporting
- What is this ad?Identify a surface and see eligible campaigns