In-feed (For You)
For You · Video 9:16
TikTok · For You● AD SLOT
App install CTAs in feed.
App promotion
App install and in-app event campaigns on TikTok inventory and Pangle.
Related playbooks
Detail →
Pangle (audience network)
Pangle · Mixed
TikTok · Pangle● AD SLOT
App campaigns on partner inventory.
TopView
TopView · Video 9:16
TikTok · TopView● AD SLOT
High-impact app install first view.
Search ads
Search · Video / Text
TikTok · Search● AD SLOT
Search app install on branded queries.
Platform comparisons
Related tools
More from the TikTok placement map and specs library.
- Placement mapBrowse by campaign type or surface
- Platform overviewAll campaign types and surfaces on one page
- Placements changelogInventory updates and overlap notes
- TikTok in-feed sizesIn-feed video dimensions and file weights
- TikTok ad specsAll TikTok placement formats
- In-feed vs Pangle playbookWhen to split campaigns and reporting