PaidScope/Placements/TikTok/Surfaces/Spark Ads

Spark Ads

Boost organic creator posts or your own TikTok posts as in-feed ads — native UI with engagement metrics.

Video 9:16·Official source ↗·Last reviewed: 2026-06-08
TikTok · Spark Ads● AD SLOT
SPARK · ORGANIC POST♥ 12.4K · native engagement

Wireframe mockup · not pixel-perfect · platform UI changes frequently

Campaign types that can land here

5 campaign types can serve into this surface.

Campaign

Website conversions

Spark post boost with pixel optimization.

Full campaign view →
Campaign

Lead generation

Spark ads with lead CTA on creator posts.

Full campaign view →
Campaign

Reach

Spark amplification for reach objectives.

Full campaign view →
Campaign

Traffic

Spark post traffic with native engagement UI.

Full campaign view →
Campaign

Video views

Organic post amplification for view events.

Full campaign view →

Related tools

More from the TikTok placement map and specs library.

  • Placement mapBrowse by campaign type or surface→
  • Platform overviewAll campaign types and surfaces on one page→
  • Placements changelogInventory updates and overlap notes→
  • TikTok in-feed sizesIn-feed video dimensions and file weights→
  • TikTok ad specsAll TikTok placement formats→
  • In-feed vs Pangle playbookWhen to split campaigns and reporting→
  • What is this ad?Identify a surface and see eligible campaigns→

Platform comparisons

  • TikTok vs Meta
  • YouTube vs TikTok
  • Snapchat vs TikTok