What is this Google ad?

You saw something on a Google results page and want to know what it is. Pick the search type that matches your query, click the ad module on the wireframe, and get the placement name plus campaign types that can buy it.

Placement data reviewed: 2026-06-11 · Google Ads Help Center + SERP/UI audit

Pick the search type that best matches what you saw, then click the ad module on the wireframe. We will name the placement and list the campaign types that can buy it.

Search intent

Short head term — sponsored brand units, top text ads, and a local pack when relevant.

Example queries: "your category" · "brand name" · "software tools"

Representative layout — actual Google results vary by query, location, device, and auction.

Query: "your category" — broad intent, desktop● Tap a highlighted ad
your categoryAI OverviewSponsoredbrand.comSponsoredBrand name — Official SiteCategory leader — Learn moreSponsoredSponsoredBusiness nameSponsoredSponsored — brand name
Wireframe · numbered boxes are ad slots · UI changes frequently
BetaLive SERP (experimental)Slow, may miss modules like Vehicle ads — use the static explorer above for reliable identify.

Pulls a live desktop Google results page via SE Ranking. Can take up to two minutes and may not match what you saw on your device.

Location
Pick from suggestions for accurate local results

Prefer the static placement map for reliable surface names.

Know the surface name already? Use the surface picker for the full list, or browse the Google placement map.

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Jump to the placement map, platform overview, or ad size specs for Google Ads.

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